FAQ's

Every purchase enables us to continue developing educational content and raising funds for programs and partnerships that provide essential services, including food, shelter, mental health resources, job training, and more, to people experiencing homelessness. We also collaborate with other nonprofits to use apparel to raise funds and awareness for their mission.

Our current collection includes t-shirts, tank tops, long sleeve tees, crewnecks, hoodies, and accessories designed for everyday wear. Each item features unique designs focusing on positivity, advocacy, and community building. In addition, we create collections in collaboration with nonprofit partners, so every piece of clothing tells a story while supporting homelessness advocacy.

We focus on cause-driven design and community partnerships. In addition to our product line, we offer co-branded lines with nonprofits, shelters, advocacy groups, businesses, musicians, and schools that want to support a good cause. This ensures that funds raised go directly to organizations doing the work on the ground.

Our products are produced through ethical and sustainable supply partners. We carefully choose vendors who align with our values of social responsibility, quality, and environmental sustainability. We strive to source products made sustainably in the USA and decorate them in Ohio & Illinois as we work towards manufacturing.

Yes. We regularly collaborate with nonprofits to create custom co-branded apparel lines that double as fundraising tools and awareness campaigns. If you’re a nonprofit interested in partnering, please reach out through our Contact page.

80% of net profits from each item we sell for our nonprofit partners go directly toward their initiatives. The remaining 20% funds Cherry Willow’s work to advocate and educate for people experiencing homelessness.

Yes. Supporters can make direct donations here. 100% of those contributions are applied to our homelessness advocacy work.

You can:

Clothing is both a basic need and a powerful symbol of belonging and identity. By turning apparel into a tool for fundraising and awareness, Cherry Willow Apparel helps support people experiencing homelessness. Apparel represents how we present ourselves in the world and facilitates in-person connections by sharing the story of why people support Cherry Willow or our partner organizations while proudly wearing their advocacy.